You've done everything right.
You’ve invested heavily in marketing to generate leads, paid for the best skip tracing and data, employed virtual assistants to aid with lead generation, and meticulously sorted through your leads.
Yet, despite all this effort, your offers aren’t being accepted.
It’s frustrating, to say the least.
It's Not Your Leads - It's the Market
First things first: understand that the issue isn’t with your leads.
You’re in a highly competitive market.
If you’re not excelling in negotiation and sales, you’re going to struggle.
Here’s why.
The Importance of Knowing Your Seller’s Personality
One critical mistake many make is treating every seller the same.
Within the first few seconds of interaction, you need to identify the personality type of the seller.
This is crucial because speaking to a High D (Dominant) personality like you would a High I (Influential) or a High I like a High C (Conscientious) can be disastrous.
Identifying Personality Types
High D (Dominant): Direct, decisive, and results-oriented. They appreciate efficiency and no-nonsense approaches.
High I (Influential): Enthusiastic, social, and relationship-focused. They respond well to positive energy and friendliness.
High S (Steady): Dependable, cooperative, and sincere. They value security and appreciate a calm, reassuring approach.
High C (Conscientious): Analytical, detail-oriented, and systematic. They need facts, data, and a structured approach.
The Sales Process: From Initial Contact to Closing the Deal
Having a structured sales process is non-negotiable.
If you’re winging it, you’re setting yourself up for failure.
Your sales process should act like a funnel, guiding your prospects from initial contact to closing the deal.
Steps to a Successful Sales Process
Initial Contact: Establish rapport and identify the seller's personality type.
Needs Analysis: Understand their motivations and pain points.
Presentation: Tailor your pitch to address their specific needs and personality.
Handling Objections: Be prepared to address concerns with empathy and data.
Closing: Use closing techniques that align with their personality type.
Follow-Up: Consistently follow up to demonstrate your commitment and professionalism.
Don’t Wing It: The Power of Structured Sales Skills
Without a structured approach, you’ll find yourself frustrated and wondering why sellers aren’t motivated.
However, the reality is these sellers are often selling to someone else, sometimes for less than you offered.
This happens due to two main reasons:
Lack of Sales Structure: Your sales skills are missing the right framework and structure.
Poor Follow-Up: Your follow-up game is weak or non-existent.
What You Can Do Now
Take a hard look at the offers you’ve made in the last 12 months.
Research those sellers who didn’t accept your offer.
You’ll likely find they sold to someone else.
This should be a wake-up call that your approach needs adjustment.
Fast Solutions to Boost Your Success
I can help you fix these issues quickly.
By refining your sales skills, establishing a solid follow-up strategy, and learning to identify and adapt to different seller personalities, you’ll see a significant improvement in your success rate.
Contracts will become a weekly routine, and you’ll stop blaming the market or the sellers’ motivation.
Don’t take my word for it.
Look at your past offers, analyze the data, and you’ll see the truth.
Sellers who you thought were not motivated likely sold to others because of better sales strategies and follow-up.
By honing your negotiation and sales skills, you can turn this around and thrive even in a competitive market.
Are you ready to transform your approach and start closing more deals? Let’s get started!
Click HERE👈
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